Amplitude is the global leader in Digital Optimization. More than 1,000 customers, including Ford, Peloton, Pepsico, Shopify, Athenahealth and 23 of the Fortune 100, rely on Amplitude to help them innovate faster and smarter by answering the strategic question: "How do our digital products drive our business?" The Amplitude Digital Optimization System makes critical data accessible and actionable to every team — unifying product, marketing, developers, and executive teams around a new depth of customer understanding and common visibility into what drives business outcomes. Amplitude is the #1 leader in product analytics. Learn how to optimize your digital products and business at amplitude.com.