Sr. Product Marketing Manager (B2B SaaS)

We’re looking for multiple Product Marketing Managers (Sr. PMM depending on experience) to own GTM strategy and execution for various product lines offered within our robust, enterprise SaaS platform. You'll manage messaging & positioning, content marketing, lifecycle marketing, customer journey mapping, sales enablement, customer research, pricing, and more. You’ll be working closely with Product, Sales, Demand Generation, and Customer Success. You'll love this role if you’re passionate about defining, influencing, and driving strategy for disruptive software solutions.

Responsibilities

• Own the end-to-end GTM strategy & execution for your product lines
• Manage the business with a focus on how to improve metrics like win rate, pipeline, deal velocity, and customer retention
• Ensure we hit our revenue goals through customer/partner acquisition and lifecycle campaigns
• Educate our sales teams on products and create sales tools / collateral to help them win
• Be the in-house expert (buyers, influencers, competitors, industry, etc.) on your Rippling products
• Be a spokesperson, evangelist, and thought leader with analysts, customers, and partners

Qualifications

• Product Marketing experience is required
• Outstanding storyteller - you have strong, succinct writing skills and an eye for good design
• Data-driven marketer - you combine intuition with data and customer empathy/research to build strategy, measure outcomes, and inform your decision making. You can synthesize large amounts of information and simplify it for different target segments in clear and effective ways
• You are a self-starter with a bias towards action who is able to manage multiple, competing priorities in a fast-paced environment
• Collaborator - you’re a team player who thinks big, is hands-on, organized, and solves problems.
• Leader - you easily inspire, lead, and align cross-functional teams
• Creator - you’ve built meaningful brands by producing content that stands out, be it integrated campaigns or standalone videos, blog posts, case studies, sales brochures, events, etc
• Roll up your sleeves and dive in where needed. Like the rest of our team, you’ll be rolling up your sleeves and helping out with tons of projects outside of your job description